58 steps across 12 sections
1. Review Your Policy
- Read the full policy (not just the declarations page) to confirm your claim is covered
- Identify the specific provisions the insurer is violating
- Get the dated version of your policy that was in effect at the time of loss
2. Document Everything
- Save ALL correspondence (letters, emails, phone call notes with dates/times/names)
- Keep a timeline of events: when you filed, when they responded, what they said
- Get your claim file from the insurer (you have a right to request it in most states)
- Save medical records, repair estimates, receipts, and any evidence supporting your claim value
- Document financial harm caused by the delay or denial (late fees, debt, emotional distress)
3. Send a Demand Letter
- Write a formal letter to the insurer detailing:
- Your policy number and claim number
- What happened and why the claim is valid
- Specific ways the insurer has acted in bad faith
- The amount owed plus any additional damages
- A reasonable deadline to respond (typically 30 days)
- Send via certified mail with return receipt requested
4. File a Complaint with Your State Department of Insurance
- Every state has a Department of Insurance (DOI) that regulates insurers
- Filing a complaint puts the insurer on notice and creates a regulatory record
- The DOI may investigate, mediate, or sanction the insurer
- This is separate from a lawsuit but can apply pressure
- Find your state's DOI at NAIC.org
5. Consult an Attorney
- Bad faith insurance attorneys typically work on contingency (no upfront cost; they take 33-40% of recovery)
- An attorney can evaluate whether you have a viable bad faith claim
- They can pursue both the original claim benefits AND bad faith damages
- Statute of limitations for bad faith claims varies by state (typically 1-6 years)
6. File a Lawsuit (If Necessary)
- If the insurer does not resolve the claim after demand letter and DOI complaint
- Your attorney files a bad faith lawsuit in state or federal court
- Discovery process may reveal internal insurer documents showing bad faith intent
- Many bad faith cases settle before trial once the insurer faces litigation costs and exposure
7. Claim Handling Bad Faith
- Unreasonable denial Denying a clearly valid claim without a legitimate reason
- Failure to investigate Not properly looking into a claim before denying it
- Unreasonable delay Taking excessively long to process or pay a claim without justification
- Lowball offers Offering significantly less than the claim is worth to pressure a quick settlement
- Ignoring evidence Disregarding documentation that supports the claim
8. Communication Bad Faith
- Failure to communicate Not responding to the policyholder's calls, letters, or inquiries
- Misrepresenting policy terms Telling the policyholder something isn't covered when it is
- Not explaining denial reasons Denying a claim without providing a clear written explanation
- Threatening or intimidating Using aggressive tactics to discourage the policyholder from pursuing the claim
9. Procedural Bad Faith
- Unreasonable interpretation of policy language Twisting ambiguous terms against the policyholder (courts typically interpret ambiguities in favor of the policyholder)
- Requiring excessive documentation Demanding unnecessary paperwork to delay or discourage the claim
- Changing the reason for denial Shifting justifications after the policyholder addresses the initial reason
- Not following internal procedures Deviating from the company's own claims handling guidelines
10. Concrete Examples
- Homeowner's insurer refuses to pay for tornado damage that is clearly covered by the policy
- Auto insurer denies a valid accident claim without giving any reason
- Insurer offers $1,000 for $15,000 in documented medical bills after an accident
- Health insurer denies pre-authorized surgery after the surgery has already been performed
- Insurer takes 6+ months to process a straightforward claim
11. Two Legal Theories
- You file a claim on your own policy and the insurer acts in bad faith
- Available in most states, but remedies vary significantly
- Some states allow direct lawsuit against the insurer; others require administrative complaint first
- Your liability insurer fails to settle a claim against you within policy limits, exposing you to excess judgment
- Example: Someone sues you for $500,000; your insurer with $250,000 limits refuses a $200,000 settlement offer; jury awards $500,000; insurer may be liable for the excess
12. State Variations
- California Strong consumer protections; statutory and common law bad faith; punitive damages available
- Florida Statutory bad faith; insurer has 60 days to investigate and pay; failure triggers bad faith liability
- Texas Insurance Code provides statutory penalties; treble damages available
- New York Relatively insurer-friendly; bad faith claims are more difficult to pursue
- Some states Allow direct private lawsuits for bad faith
- Other states Require you to file with the Department of Insurance before suing
- Key Bad faith law varies dramatically by state — consult a local attorney